Welcome back to The Honesty Project, a series of opinion surveys from The Free Press exploring what Americans really think about the most consequential issues in public life. We’re going beyond the questions usually asked in a typical poll.
In partnership with Populace, an opinion-research think tank, we developed surveys designed to uncover respondents’ “private” opinions—the beliefs they consider too sensitive to express openly. We want to get past the biases that can distort polling and prompt people to give less-than-candid answers, and learn more about aspects of American life people don’t feel comfortable discussing freely. (Click to learn more about the initiative and methodology.)
This Election Day, we asked Americans what matters most as they decide how to vote, including how they view President Donald Trump and his Democratic critics.
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